Create a Google Analytics (GA) account if you don't have one already.
Find your Google Analytics ID, a combination of numbers and letters, usually in a format of "G-XXXXXXXXXX".
In Fienta, go to Settings > Integration and paste your ID into the form. This enables tracking on our system so that visits to your event page are sent to your Google Analytics account.
The following pageviews are recorded:
/event-name - view of your event page on Fienta.
/event-name/cart - view of ticket selection and prices.
/event-name/cart/contacts - the visitor has selected tickets and is filling in their contact information.
/event-name/cart/payment - contact information has been entered, the buyer is choosing a payment method or is already making the payment.
/event-name/tickets - payment was successful, the buyer has been directed to the thank-you page.
If you use the same Google Analytics ID on your website and on Fienta, GA rcords visits to both sites as separate sessions. For example, suppose a person checks out Prices page on your site, clicks a link to open the event page on Fienta and completes the ticket purchase. In that case, Google Analytics will record two separate visitors, unrelated to each other. The pageviews will be displayed from separate domains:
yoursite.com/prices fienta.com/event-name fienta.com/event-name/tickets
To fix this, set up cross-domain tracking, which enables merging merge page views from both sites to single user journey. Pageviews in Fienta will be displayed as visits to virtual pages on your site, prefixed by "fienta":
yoursite.com/prices yoursite.com/fienta/event-name yoursite.com/fienta/event-name/tickets
To set up cross-domain tracking, you have to add "fienta.com" to your GA account settings.
To prevent our payment providers being treated as referrals, add their domains to list of unwanted referrals in your GA account:
stripe.com every-pay.eu montonio.com maksekeskus.ee
Read further from Google (section "Configure unwanted referrals")
Successful purchases are sent to GA as "purchase" events. You can see this data on our Google Analytics account under following sections:
Engagement > Events
Engagement > Conversions
Monetization > Monetization overview
Monetization > Ecommerce purchases
GA tracking works regardless of whether you send your customers to event pages on fienta.com or use our embed mode to integrate the checkout process with your own website.