Abandoned cart emails

If a buyer leaves their ticket purchase incomplete, Fienta can send them an automatic reminder email with a link to continue their purchase. This can help recover ticket sales that would otherwise be lost.

Enabling abandoned cart emails

Abandoned cart emails are disabled by default. You can enable them in your organiser settings, where you can also customise the reminder email text.

This setting applies to all your events and cannot be enabled or disabled for individual events. 

How it works

The reminder is usually sent around 40–50 minutes after the buyer starts checkout, if the order remains incomplete. The reminder is not sent if the buyer has since started another purchase for any of your events, the selected tickets are no longer available, the event is sold out, or ticket sales have ended.

When the buyer clicks the link in the reminder email, we automatically check whether their selected tickets and, for events with reserved seating, their selected seats are still available. If so, they are taken to the payment page to complete their purchase. Otherwise, they are taken to the event page, where they can choose new tickets.