A new ticket validation system is born

The concert and theatre hall of the Estonian Academy of Music and Theatre (EAMT) and the ticket sales platform Fienta have jointly developed a new ticket validation system. The goal of the project was to create a self-service solution that speeds up entry to the venue and reduces physical contact between people. At the same time, the work processes of the concert and theatre hall were reviewed and improved. The new system will be tested at the EMTA Concert and Theatre Hall in December.

"While cinemas have been using self-service to check in attendees for some time now, this is the first time such a solution has been used by a concert and theatre hall," says Ilja Goor, Administrative Head of EAMT Halls. "We are glad that Fienta took our idea and developed a solution that many other event organisers are already interested in."

Attendees display the QR codes for their ticket and medical certificate on a tablet, either as a printout or on a mobile phone. The system checks whether the concert or theatre ticket is valid and then marks it as used. The health certificate and identity document are then double-checked by a hall attendant.

“Fienta is pleased that the Academy of Music and Theatre is so open to innovation. Self-service at the EAMT Concert and Theatre Hall makes checking tickets and health certificates faster for the audience and also helps reduce physical contact. The solution will be available for other event organisers in early 2022,” comments René Lasseron, CEO of Fienta.