Cannes NEXT Exclusive with Gruvi. Fighting Corona: How to Use Audience Data Correctly For Film Marketing?

Marché du Film - Cannes Next, and Gruvi invite you to the exclusive
session

Cannes NEXT Exclusive with Gruvi. FIGHTING CORONA: HOW TO USE AUDIENCE DATA CORRECTLY FOR FILM MARKETING?

Wednesday 24 June 
from 15:30 to 16:30 (Paris time)


Cinema capacity will be limited to 50% or less for the foreseeable future. Despite these tough times audience data owned by cinemas and VoD platforms has the potential to help distribution sell more tickets and streams. The best data historically belongs to cinemas and VOD platforms, and they are often unwilling to share it. How can this opportunity be exploited?



The session by Gruvi and Usheru in collaboration with Cannes NEXT presents case studies that highlight the value & importance of targeting audiences by their behavior rather than their interests. The lecture will also reveal how to own & exploit your own audience data to improve the engagement of your campaigns by 3 to 5 x.


Your time is valuable but so is the information in this webinar. Taking part will put you ahead of the curve and give you knowledge many of your rivals lack such as the ability to measure your campaign performance and predict Box office sales results before the premier date.

You will receive the private link to the event by e-mail you registered for the ticket a few days prior to the event. If you have registered and have not received your ticket, please make sure to check your spam folder.

We hope to see you at the event!

Marché du Film - Cannes Next team